writing

  • Copywriting – First Technology sales incentive

    Copy for First Technology’s sales incentive campaign – included copy for desk drops, invitations, flyers, posters, and other collateral.

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  • Copywriting – First Technology sales brochure

    Sales brochure for First Technology Managed Services

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  • Tech – Race to the singularity

    Ultron, the vilian from Marvel’s The Avengers fame, embodies our fears regarding artificial intelligence and what happens when machines become more intelligent than humans. So how far are we from the so-called singularity?

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  • Tech – Microchips on spin cycle

    Smart fabrics embody the concept of wearable tech like few others. However, as woven wires and sensors, these fabrics pose a major problem; they cannot be washed, until now…

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  • Health – Why more men should do yoga

    If you’re a guy you probably think yoga is something for women who sit around chanting ‘ohmmm’ while stretching a bit. It can’t be further from the truth. Here’s a look at a couple of reasons why more men should do yoga.

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  • Travel – Best photo spots in Cape Town

    Cape Town is a photographer’s dream, and it’s almost impossible to come to the city and not leave with at least a couple of great photos that will leave your friends back home turning green with envy. Here are some top spots where you can get a great shot.

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  • Health – HIV/AIDS awareness: What is PrEP?

    The fight against HIV/AIDS continues with antiretroviral drugs proving to be an effective treatment, but also in HIV prevention. Recent studies have shown that a new treatment called pre-exposure prophylaxis, or PrEP, is able to significantly reduce the risk of HIV infection.

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  • Health – Are multivitamins a waste of time?

    Multivitamins are supposed to give our immune systems a boost and top up the vitamins our modern diets don’t provide, but scientists seem to be a bit sceptical. Are multivitamins really that helpful in keeping us healthy?

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  • Copywriting – Jack Johnson print ad

    Full page print advertisement for the release of singer, Jack Johnson’s new album.
    Client: Universal Music South Africa

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  • Feature – The beauty of being alone

    Being alone is one of society’s great anxieties. The idea of solitude scares us so much that people would rather give themselves an electric shock than be alone with their own thoughts. But why is it that everyone is so scared of solitude?

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